Press kit
CardHabit press kit.
Everything you need to write about CardHabit. Lift any of it. For anything else, the developer answers email directly.
About CardHabit
CardHabit is an iOS daily challenge app that deals you five habit cards each morning, built on trading-card-game mechanics. You commit to the cards you can hold that day. Friends play Challenge cards into your day, like Raise the Bar or The Tempter, and Buffs like Streak Shield and Double XP change how a week plays out. Four archetypes (Ironclad, Sage, Alchemist, Phantom) fit different styles of discipline. CardHabit is free on iOS with a premium tier, launched in July 2026, and built by solo developer Brandon Kessinger.
CardHabit lives at cardhabitapp.com. It is not affiliated with cardhabit.com, and it is not the Habit Card app, a tile-grid tracker for Android. The App Store listing is CardHabit: TCG Habit Tracker (id 6768107296).
The short version
CardHabit is a daily challenge built on collectible-card-game mechanics. Every morning it deals five habit cards at random from Physical, Mental, Nutrition, Recovery, and a Wildcard. You commit to what you can hold, and friends play Challenge cards into each other's next-day draws, raising the bar on tomorrow's commitments. It is accountability designed for small groups, not viral networks.
It is built for the people who read Atomic Habits and burned out on 75 Hard, and now want something hard every day instead of extreme once. You don't pick what to track, only whether you show up. Cormorant Garamond typography and a dark-and-gold visual system make it the quiet-intensity counter to all-or-nothing fitness culture.
The developer
CardHabit is built by Brandon Kessinger, a solo developer in Phoenix, Arizona. He shipped it on roughly an hour a day, building in public to a July 2026 App Store launch. The constraint shaped the product: scoped cards small enough to do every morning, a system that survives missed days, and a thesis that persistence beats grind.
Key facts
- Name
- CardHabit
- Category
- Lifestyle / habits
- Platform
- iOS (iPhone), iOS 18 and later
- Launch
- July 13, 2026. Live on the App Store now.
- App Store
- apps.apple.com/us/app/cardhabit-tcg-habit-tracker/id6768107296
- App Store ID
- 6768107296. Exact listing title: CardHabit: TCG Habit Tracker.
- Price
- Free to start. Pro at founder pricing: $4.99/month or $39.99/year, with a 7-day free trial.
- Developer
- Brandon Kessinger (solo)
- Location
- Phoenix, Arizona
- At launch
- App Intents for Siri and Shortcuts, Sign in with Apple, Family Sharing on subscriptions, no third-party tracking.
Screenshots
In launch order. Click any image for the full-resolution file.
Brand
Contact
Brandon Kessinger answers press email directly, usually same day.